SARE THE LABEL

How we helped this store increase sales by 61% and $73,000 store revenue in 30 days without any sales.

Sam, the owner of Sare Store, runs her fashion boutique in the country town of Birchip, Victoria. Despite stocking popular brands, she was frustrated with inconsistent sales and felt that good revenue days only came when she discounted her products.

After working with another agency without success, Sam approached us to manage her Facebook Ads with a clear goal:
Increase sales and profit without relying on constant promotions.

Challenges we faced.

Before we started:

Popular brands weren’t being promoted to their full potential.
No clear marketing strategy in place.
Website design didn’t match the luxe feel of her product range.
Over reliance on discounting to drive sales.

Our Approach

We knew that boosting profits without sales meant creating a strategy that showcased Sare Store’s premium positioning and made the shopping experience smoother and a no brainer for customers. We wanted them to feel like they “needed” this item as opposed to “wanted.” We wanted women, mainly mums who wanted on trend fashion to feel put together while running errands, attending lunch or weekend sports.

Here’s what we did:

Website Refresh – Changed the theme from purple to black for a more upmarket, luxe feel.
Email Marketing Optimisation – Updated the pop up to match her branding and audited her campaigns with suggestions for improvement.
Facebook Ads Strategy –
- Launched full priced product campaigns with no promotions.
- Tested both Manual Campaigns and Advantage+ Shopping Campaigns.
- Trialled a variety of creatives, flatlays, reels, and carousels to find a winning combination.
Creative Mix – Focused on a blend of UGC, catalogue, and carousel ads to attract and convert shoppers.

Results After 1 Month

+61% Facebook Ads Revenue – Achieved without running a single sale.
+32% Overall Shopify Sales – Website sales increased across the board.
Winning Creative Identified – Simplified campaign structure that delivered consistent, profitable results.

By aligning Sare Store’s online presence with its premium product range, optimising email marketing, and running strategic Facebook Ads, we proved that sales growth doesn’t have to come from discounting.

Are you our next success story?

If you’re tired of relying on discounts to make sales, or you feel like your marketing isn’t reaching its full potential, it’s time for a new strategy. Just like we did for Sare Store, we can help you create campaigns that bring in consistent, profitable sales – without always being on sale.

Let’s talk about how we can make that happen for your store. Book your free call today and let’s get started.

CLICK HERE TO BE OUR NEXT SUCCESS STORY

Mikki and Me Kids

Anna has been working for me for close to a year now, running my FB Ads. She knows her stuff and has really boosted my online traffic and conversions to a whole ew level. I would highly recommend her to anyone looking to boost their online presence and sales.
Liza
Tiny Paper Co

Anna is very knowledgable about all things FB ads and hand holding me through the journey. Jumping to the deep end of FB ads especially during the update changes can be quite nerve racking but Anna delivers.
Diany
Collective Youth

Anna has been amazing helping my business get discovered and grow. She goes above and beyond to make sure what she is doing works for your brand. I also had a website audit which has been a big help and am now slowly implementing the changes we have discussed.
Simon
Scarlett Tippy Toes

Anna has been working with me on my Facebook Business Ads for a ear now and it has had such a positive impact on my business. I have seen a great increase to both traffic & sales on my website and growth in my social media & e-mail marketing list. Anna has great knowledge of the baby & children’s retail space and knows what customers like. It is great because I trust what she is doing, I am able to leave it in her hands and work on other aspects of my business. Anna recently started assisting with my e-mail marketing and already in a few short weeks I have been impressed with both the results and new templates she has put together. She is great to bounce ideas off and I love both her honest approach and monthly reporting of results
Candice
Bella Rose The Label

I highly recommend Anna for all your Facebook Ad services. Not only is she knowledgeable and highly skilled but she’s open and transparent and will take the time to go through your ads with you. Anna created fantastic ads for my brand and communicated openly and honestly about things to tweak for my brand. Thank you Anna for everything.
Betul