CASE STUDY
By April we had seen a 59% increase in Facebook Ad revenue and a 34% increase in her overall website revenue.
Maria started working with us in January 2022. There had been no activity on her ad account so her pixel was extremely new and needed warming up.
Maria was hesitant about running campaigns and wanted to start on a lower budget. We started on $50 a day.
We worked on a strategy for her cold audience and which included 3 interest based audiences. Almost right away we saw a winning audience.
Instant results
Progress March 2022
The Results
We started to build out ads and saw a creative that kept performing well which was a carousel. This is the importance of testing as while carousels weren’t working particularly well for my other brands, for this account it was performing the best!
12 months later, I thought it was time to tackle her BOF audience again. But this time I tried something different. I consolidated the hot and warm audiences together.
And it happened.
Finally our retargeting ad started to work!
Why do you need us?
You may have exhausted your audiences and you're looking for new and exciting audiences to introduce your store to. Not only that you'd like them to fall in love with your products and keep coming back. It's no secret that lifetime value increases when you combine paid and organic media.
Paid media changes all the time, you need someone on the frontlines of the latest strategies that work. Unless it's your job to be at the helm of digital
marketing these days it's easy to quickly fall behind. What was working 6 months ago, no longer works today.
You get to focus on running your business, while we focus on your marketing. By us overseeing the ever-evolving platform, you get to save time and money.
What is a Discovery Call?
We only work with brands that meet our criteria. A Discovery Call is a 45 minute chat, where we'll find out more about your business. For example we'll check that your E-comm site is converting at a minimum of 2% (1.5% with a great product where you need some revamping.
Our team invests a lot of time, energy and money in creating tailor-made solutions for you. To do this we need to understand your business well and the first step is the Discovery Call.